Tata Zest
By Charles Pennefather14 Jul 2014
The past few years haven’t been good to Tata Motors’ passenger car division. It has had a few good products, but there always was something that didn’t sit right. Of course, there were even more things that were brilliant about the products, but desirability, one of the most important things in an economy such as ours where a car still remains in large part a luxury rather than a necessity, was absent. Tata has now recognised this, and has thrown everything they have behind the new range of products that will launch from now on, and it all begins with this small car that will replace the cheapest sedan on the planet – the Tata Zest. Does it manage to deliver what Tata so badly needs?
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