- The Swedish carmaker registered a year-on-year growth of 33 per cent.
- The XC60 contributed to 25 per cent of the total sales.
- Volvo has aggressive expansion plans for the Indian car market.
Volvo has managed their best ever half-yearly sales in India selling 1242 units in the period of January-June 2018. The carmaker registered a year-on-year growth of 33 per cent compared to the same period in 2017.
The XC60 has been the highest selling Volvo in India accounting for 25 per cent of the total volume. The Swedish carmaker will start local assembly of the SUV in India from September. This would help Volvo attract more customers in the country. The newly launched XC40 will further aid in realising Volvo’s plans of doubling the segment share by the end of 2020.
Commenting on their sales achievement, Charles Frump, managing director, Volvo Car India, said, “We are extremely happy with our growth pace and intend to keep up the momentum for the rest of 2018. The recently launched XC40 is our first offering in the entry-level SUV segment and we expect the XC40 to build a new customer base for us and drive sales.”
The XC60 will be built at the same Bangalore facility where the S90 and XC90 are currently being manufactured. With the addition of the XC40 to the portfolio, Volvo aims to expand its base in the country. No less than five new dealerships will be put up by the end of this year, thus increasing the total count to 27. So far, Volvo managed a healthy growth of 28 per cent in the country. In 2017, the carmaker sold a record 2,029 units in the 2017 calendar year, their highest ever yearly sales. Now since the local manufacturing has commenced, Volvo can keep the cost of their products down, in order to compete with well-established German players like Mercedes-Benz and BMW.