Volvo inaugurated its 20th showroom in the country and fourth dealership this year in Lucknow, Uttar Pradesh. The new 4S (Service, Sales, Spares and Survey) dealership located on the Faizabad road is spread across 6000 sq. ft. and is based on the cool on the outside and warm on the inside theme. Moreover, Volvo India also has an 8000 sq. ft. state-of-the-art service facility on the same road.
The showroom was inaugurated earlier this month by Tom von Bonsdorff, Managing Director, Volvo Auto India. Speaking about it, Tom said, “Volvo V90 Cross Country is an embodiment of a perfect ‘Get Away’. The car has remarkable off-roading performance, on-road comfort, safety and luxury. It is designed for Indian road conditions and is in sync with the new-age luxury customer’s lifestyle of seeking a weekend escape. We have a good equity for our brand in this part of India and we are confident that our new partners Speed Volvo will help us leverage the brand’s potential in the luxury car segment.”
The new facility inauguration also marked the regional launch of the V90 Cross Country. Volvo Cars intends to finish the current calendar year with more such showroom openings and by 2020 aims to achieve a mid-term target of 10 percent segment share. Volvo currently sells ten luxury models in India – S60, S60 Cross Country, S60 Polestar, V40, V40 Cross Country, XC60, XC90, XC90 Excellence, S90 and the V90 Cross Country.