Extraordinary times demands extraordinary moves to keep your customers. Renault in the UK is offering potential buyers a chance to own the Mégane over a weekend or for 24 hours before they decide to buy it. So potential customers can take the car on a Friday evening and drive it to their weekend spot and return it on Monday morning. And this is an offer with NO strings attached! Renault believes that once the customer has lived with the car for a while they are more likely to buy it.
Check the link here: Renault’s extended test drive site to read the offer. Of course, it is for UK residents, but what attracted my attention is the generous example of try before you buy for a car. To make the experience even easier, the car is delivered to and collected from the consumers’ house. Renault has partnered with Avis to deal with the customers and arrange pick up and delivery of the car.
