- Etios Series consists of Platinum Etios, Etios Liva and Etios Cross
- Together cross four lakh unit sales in the country
- Liva sales witness 10 per cent growth from April to September 2018 as compared to the same period last year
Toyota Kirloskar Motor has added a new feather to its cap by crossing the four lakh customer milestone for the Etios Series, which includes the Platinum Etios, Etios Liva and Etios Cross in India. The Japanese car manufacturer claims that Liva sales have continued to witness a positive 10 per cent growth from April to September 2018 as compared to the same period last year.
The company further adds that the Etios Series has been constantly updated with features, enhanced appeal, unbeatable safety features and newer technologies to keep the interest alive among its customers. Back in September 2016, Toyota had launched the Platinum Etios and Etios Liva which was designed and developed to be the ideal family car complete with fresh styling elements. The Etios series has set a safety benchmark in the industry as it gets the standardized dual SRS airbags and ABS with EBD across all grades, front seat belts with pre-tensioner and force limiter, Isofix child seat locks for all models and all grades.
Last month, Toyota had also introduced the limited edition Etios Liva which featured a new dual tone design with red streaks on the outside and black interior with red inserts. The limited edition model is based on the petrol VX and diesel VXD variant. Speaking on the occasion, N. Raja, Deputy Managing Director, Toyota Kirloskar Motor said, “We have been continuously striving to upgrade our products as per the evolving needs in the market and offer the best features to our valued customers. We are happy to have sustained the positive response for all variants of Etios series since the launch. We would like to express our gratitude to our valued customers for the never-ending trust and loyalty towards brand ‘Etios’. Etios series has stood the test of time over the years backed by a unique combination of Toyota’s Global Promise of Quality, Durability & Reliability (QDR). It caters to needs of Indian families as the most dependable vehicle with best in class quality, safety, comfort, fuel economy and performance. It is our endeavour to set the benchmark in customer delight and we will keep innovating to offer the best products and services to our customer base.”
