SsangYong Motor Company, a part of the Mahindra Group, has launched the Tivoli compact SUV model in Seoul, South Korea. The new SUV was developed over a period of four years.
The company plans to sell up to 100,000 units of the new model annually of which 40,000 units are planned for Korea while the rest would be exported. India will also receive the SUV soon and the car will initially be imported.
Commenting on this new model, Anand Mahindra, Chairman, Mahindra Group, said, “The Tivoli marks a significant new milestone in the growing partnership between Mahindra and SsangYong. This new SUV epitomises the spirit of ‘Korea Can Do’ and reflects SsangYong’s rich legacy of innovation in product development. We are confident that the Tivoli is poised to drive SsangYong’s growth in the future.”
Further, Dr. Pawan Goenka, Executive Director M&M Ltd, said, “The launch of Tivoli marks a significant milestone as this is the first all new product post SsangYong’s association with Mahindra. It is a proud moment in our journey together which has been one of mutual admiration, respect and learning. I am sure that with the launch of Tivoli, SsangYong will straddle the entire product spectrum in the SUV segment with diverse offerings at distinctive price points and value.”
Priced at Korean Won: 16.3 million (Rs 9.31 lakh) for the TX (M/T) version; 17.9 million Rs 10.22 lakh) for the TX (A/T) version; 19.9 million (Rs 11.36 lakh) for the VX version and 22.2-23.7 million (Rs 12.68 lakh – Rs 13.53 lakh) for the LX version, the Tivoli is all set to be a game changer in its segment.
The Tivoli’s powertrain, which SsangYong unveiled for the first time is remarkably efficient and reliable. And the e-XGi 160, a new engine developed over a period of three years, delivers 124.22bhp of maximum power and a maximum torque of 156.91Nm. Aisin’s 2nd-generation A/T, which is widely used by global automakers, is fitted on the Tivoli. Every trim level of the Tivoli crossover includes Smart Steer, which controls steering effort in three modes (Normal, Comfort, and Sport) depending on the driver’s tastes.
In terms of safety equipment, the Tivoli features seven airbags which also protect passenger’s knees and guarantee top-class safety performance. Further, big-sized disc brakes are fitted to the front and rear wheels for quicker braking performance, and multiple safety features are used such as multi-functional ESP (Electronic Stability Program), TPMS (Tyre Pressure Monitoring System), and LED daytime running lamps.
Manufacturers have noted that the compact SUV sedan is working its magic among global consumers and so SsangYong has entered this segment to test its mettle. An Indian launch is expected in the future.
