Nissan eyeing 8 per cent global market share by 2017

Nissan is looking to increase its global market share to eight per cent by the end of the next financial year. The Japanese manufacturer captured over 5.8 per cent of the global auto markets in the last fiscal year and plans to go an offensive to boost this number up to eight per cent.

Speaking on the sidelines of the Nissan Carnival at BIC, Greater Noida, Mr Guillaume Sicard, the president Nissan’s India operations said that the emerging markets like India, Russia, China and Brazil are going to play an important role in helping Nissan meet this target. In the Indian car market, Nissan currently enjoys a 1.8 per cent market share. And while the Terrano has been selling in consistent numbers, the sales figures of Nissan’s rest of the line-up have been quite mediocre.

Despite these unexceptional numbers, Nissan is one of the fastest growing brands in India and registered a 36 per cent growth in the last fiscal year. The company will be pinning its hopes on the 2015 line-up of cars as well as its dealership expansion plans to boost its market share to five per cent by 2020.