MINI will reveal a new stand-out-from-the-crowd concept at Geneva International Motor Show 2012 – The MINI Clubvan Concept - a compact van for business and leisure, and the first premium model in the small car-based van segment.
The MINI Clubvan Concept proves that style can also be practical, and that practicality can be attractive. The MINI Clubman-based concept car combines all of the driving fun and distinctive design for which MINI is renowned, with an increased load-carrying capability. The Clubvan concept opens the door to a completely new market for MINI, premium small businesses who want to combine sharp driving dynamics with low cost of ownership, while also making a style statement with their company van.
The ability to adapt goes back to the heart of MINI’s heritage. Calls for maximising the load capacity of the classic Mini began as early as 1960, just a year after the car’s birth, and so the Morris Mini Van was born. With its 10-centimetre-longer wheelbase, separate load compartment and split rear doors, it was perfectly equipped for commercial use. It also provided the basis for the fully glazed, four-seat Morris Mini Traveller, one of the precursors of today’s successful MINI Clubman. And so, more than 50 years on, the MINI Clubvan Concept sees history repeating itself.
