MG (Morris Garages) Motor inaugurated its second flagship experience store at Cynergy IT Park in Prabhadevi, Mumbai. The carmaker’s maiden flagship experience store is located at Milestone Experion Centre, Sector 15, Gurugram.
Both the flagship showrooms share the overall look and feel of the brand's customer approach and British heritage. With the inauguration of the 4,000 square feet showroom, the company now has a total of seven dealerships in Mumbai and plans to expand the number of dealerships to 11 by March 2020. MG Motor India, which currently operates a network of 120 centers across India, also aims to boost the number to a total of 250 centers across India by the end of this year.
A few highlights of the MG Motor flagship showroom in Mumbai include the signature British heritage such as the Big Ben, the Union Jack, telephone booths and street lamps, MG Cafe, LED video wall, engineering wall and a live vehicle configurator.
Speaking on the occasion, Gaurav Gupta, Chief Commercial Officer, MG Motor India, said, “We are proud to inaugurate our first flagship showroom in the state of Maharashtra as a sign of our commitment to this region. The one-of-its-kind flagship experience store redefines the traditional car-buying experience in India, offering a fresh and enhanced retail experience in line with the demands and requirements of new-age customers.”