Mercedes-Benz has inaugurated a new dealership in Coimbatore. Run by Sundaram Motors, the facility is located at number 1/166 Pollachi Road, Eachanari Post, Coimbatore and is spread over an area of 80,000 sqft.
This is the German automaker’s tenth outlet in Tamil Nadu and has been built over a period of 15 month with an investment of Rs 16 crores. The facility has 26 service bays including both preventive maintenance and body as well as paint.
Commenting on the launch of the showroom in Coimbatore, Santosh Iyer, vice president, customer services and corporate affairs, Mercedes-Benz India, said, “Service differentiation has been Mercedes-Benz’s key focus area and we are glad this strategy has worked well for the customers. A robust service network and multiple customer touch-points has allowed Mercedes-Benz to remain closer to the customer, resulting in delightful experience and loyalty. “
“Our focus on emerging Tier II markets like Coimbatore, is going to play a significant role in our future growth story as we see these markets as key engines of growth. With 31 facilities across 13 cities, South India remains one of our key markets and will witness continued network expansion and focused growth,” he added.