- Mercedes-Benz will debut the new product and technology brand EQ in Stockholm on 4th September.
- The EQC will be the first pure electric SUV from Mercedes.
- The production-ready headlamps are teased with sleek LED lights.
It’s official. The Mercedes-Benz’s new EQ sub-brand will debut on 4 September at a special event in Stockholm. The first product under this new brand will be the pure-electric SUV called the EQC.
The EQC teased in the newest video shows production-ready headlamps which have sleek LED eyebrows around them. Interestingly, the same LED strip is also seen extending over the grill which gets horizontal louvres and chrome surround. The EQC name essentially refers to its size/positioning in the Three-Pointed Star’s new EQ line-up. This means that the EV will be on par with the C-Class and GLC.
The German carmaker claims to have been developing the new electric SUV for three years now. They have tested more than 90 prototypes across millions of kilometres. We had, previously, spotted the test mule doing a dry run in the cold weather in Lapland and the carmaker also teased an E-SUV testing in the Tabernas desert, Europe’s driest region. However, before the reveal happens, the prototype is supposed to undergo dynamic driving tests, which are expected to be at the Nurburgring. We can expect more teasers of the car ahead of the official reveal.
Official details are scarce at the moment. But we know the EQC will be based on the carmaker’s Modular Electric Architecture (MEA) which was specially developed for electric vehicles. It will get a battery with more than 70 kWh of output and an electric range of 483km.
The EQC will come in as a rival to other electric SUVs on sale right now which includes Tesla Model X and the Jaguar I-Pace. However, this segment is bound to get crowded in a few years’ time with upcoming members like the Audi E-Tron Quattro, BMW iNext, Mini electric, Skoda Vision E, and Hyundai Nexo.