The 30,000th locally produced Mercedes-Benz rolled out of the Mercedes Benz India assembly plant in Chakan. Mercedes had reached the mark of 20,000th locally produced car in 2008, 13 years after start of operations in India. However the landmark of 30,000 was achieved within a short span of less than 3 years.
Mercedes-Benz’s strategy for the Indian market have been focused on offering a comprehensive product portfolio, delivering the highest value to the customer as well as ensuring world class sales, after sales and vehicle ownership experience. Managing Director and CEO of the company, Dr. Wilfried Aulbur said, "Our plant is regarded among the best CKD plants of Mercedes, globally. Within two years of moving into the new facility we have already fulfilled our first shift capacity. Start of our second shift will cater to the increased market demand as we foresee in the years to come."
With state of the art manufacturing facility and start of second shift catering to the demand from this growing market, Mercedes-Benz decided that time was right for it to establish its own paint-shop in its facility at Chakan. This facility, set-up with a substantial investment will be ready by the second half of 2012 with the capability to paint all models from the Mercedes cars range.