Mercedes-Benz India has announced a 2.5 per cent hike in the prices of all models across their range which will be effective from September 1. The company says this upward revision is due to the rising input costs coupled with continued high exchange rate.
Despite the increase in prices of the cars, Mercedes-Benz India continues to extend their financial solutions from Mercedes-Benz Financial Services. These include ‘Flexinomics’, ‘STAR Agility, STAR Lease’ and ‘STAR Supersonic’ loan approvals etc. The manufacturer has designed these services to cater to the prospective buyer and offer most optimum cost of ownership to them. The company also says that their strategy still remains to focus on introducing products that are top of the line and highly enriched with the latest equipment.
Eberhard Kern, Managing Director & CEO, Mercedes-Benz India commented, “Mercedes-Benz continues to offer ‘top of the line’ products for its customers and focuses on adding more value to their overall ownership experience. We have decided to upwardly revise the prices of some of our models given the rising input costs and continued high exchange rate. Mercedes-Benz models are highly enriched in terms of features and they command high customer preference in the market. Our aim remains to grow sustainably in the market in the long-term and keep creating new benchmark in modern luxury for our customers.”
We expect other manufacturers to also feel the pinch of the rise in input costs and exchange rates. It would be no surprise if other manufacturers also follow suit with the revision in prices.
