Vodafone Essar showcased the Vodafone McLaren Mercedes racing car at DLF IT Park, Noida. The car showcased, is an exact replica of the one that will be driven by Lewis Hamilton in the first Indian Grand Prix event in October. This car will also travel to various locations across Delhi & NCR region to provide Formula One™ fans a chance to get up close and personal with it.
Motor racing enthusiast across the capital and the NCR region can now walk-in at the showcase sites and get their pictures clicked with the Vodafone McLaren Mercedes Racing Car. They will also be able to participate in impromptu contests and win passes to watch Formula One™ race in October.
In the build-up to the much awaited motor racing event, Vodafone is offering a wide range of exciting opportunities for customers to win passes to watch Lewis Hamilton speed in his Vodafone McLaren Mercedes Racing Car. Vodafone announced the launch of ‘Vodafone Race to Fame’ a unique and innovative engagement platform, which includes two different contests. First among which is, ‘Vodafone Race to Fame- Life in the fast lane’ where 4 winners (2 consumers and 2 global enterprise customers) will get ‘a-money-can’t-buy’ experience, to spend the weekend with the Vodafone McLaren Mercedes team during the event. While the second contest - ‘Vodafone Drive into the Big League’ extends a never before opportunity to small & medium enterprises to have their logo on the VMM cars that will race at the motor racing event in India.
