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    Maruti Suzuki Vitara Brezza crosses one lakh unit milestone

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    Bilal Ahmed Firfiray

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    Maruti Suzuki Vitara Brezza crosses one lakh unit milestone

    Launched in March last year, the Maruti Suzuki Vitara Brezza has been a runaway success for the Indo-Japanese automaker. The compact SUV has now crossed a milestone of selling more than one lakh cars since its launch.

    The Vitara Brezza helped Maruti Suzuki enter the SUV segment, which was almost nonexistent before but has been growing ten folds since the introduction of the Vitara Brezza. Since its launch, the Brezza promptly remained amongst the top ten selling cars in India, selling an average of more than 8,500 units every month. The Vitara garnered more than two lakh bookings already and the waiting period stands up to seven months. The manufacturer also commenced the production of Vitara Brezza at the newly constructed Gujarat facility and pushed the production to 10,000 units from previous 8,000 units in August to curb the surging demand. Therefore, the Vitara Brezza was the fitting vehicle in the Maruti Suzuki line-up to introduce the unique iCreate personalisation feature.

    Powered by a 1.3-litre DDis four pot diesel engine, the Vitara Brezza has a power output of 88bhp and 200Nm of torque. Available only with a five-speed manual transmission so far, the automatic is expected sometime next year. The compact SUV also has an impressive fuel economy of 24.3kmpl. Priced quite competitively, ranging between Rs 7.26 lakh and Rs 9.70 lakh (ex-showroom Delhi), the Vitara Brezza has now become a force to reckon with.

    R S Kalsi, executive director, marketing and sales, Maruti Suzuki, thanking customers on the occasion, said, “Vitara Brezza has been a game changer for Maruti Suzuki. With its bold and sporty looks, contemporary interiors and feature-rich character, Vitara Brezza has addressed all parameters that customers expect from a compact SUV. Based on customer demand for personalization we introduced the ICreate customization portfolio in Vitara Brezza. We are delighted that the new age customers have liked this overwhelmingly. We thank all our customers who have chosen Vitara Brezza and have enabled us to attain leadership position amongst compact SUVs.”

     

    Maruti Suzuki Vitara Brezza Road Test

    Maruti Suzuki Vitara Brezza ZDI Plus Long Term Report 1

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