Maruti Suzuki unveils Nexa mobile showroom

Maruti Suzuki has unveiled its mobile Nexa terminal with the aim of taking the Nexa experience to markets where it is currently not present. This terminal will reach out to prospective and existing customers throughout the country, giving them an opportunity to have the Nexa experience. While offering an experience like the Nexa showroom, this terminal is a combination of all the basic amenities of a dealership with the very essence of Nexa in a mobile environment.

Speaking about the success of Shashank Srivastava, executive director, marketing and sales, Maruti Suzuki India said, “In less than four years since its launch, Nexa has rapidly grown to become the most successful premium retail network in India and contributes over 20 per cent to our total sales. In this short span of time, we have setup over 360 Nexa outlets covering more than 200 cities and added over 9 lakh happy NEXA customers. This mobile Nexa terminal will help us to connect with customers in geographies where Nexa outlets are currently not present.”

The Nexa showrooms currently retail the Ignis and Baleno hatchbacks, Ciaz sedan and the S-Cross crossover.