Maruti Suzuki will unveil a special limited edition Ritz Genus to commemorate the first anniversary of Ritz model. The limited edition, Ritz Genus has a few added features which include: a brand new colour Emerald Blue. There will also be body coloured handles and rear view mirrors on the car.
The interiors have a dual tone dashboard with blue-gray shades. The Ritz Genus is also equipped with Radio and CD with speakers and tilt-adjustable steering. Other features include keyless entry, rear wiper-cum-washer, and a rear parcel tray. Ritz Genus will be available as an option on the Ritz VXi (Petrol) and Ritz VDi (Diesel) models.
Speaking on the occasion Shashank Srivastava, Chief General Manager (Marketing) said, “Limited Editions are our way to bring excitement to the showrooms. We have excellent experience with Limited editions in the past. While they bring in incremental sales numbers, at the same time customer response to these special models have helped us for future product development and planning. I am confident that the Ritz Genus will find great appreciation with customers for its new add-on features.â€
The Ritz is available in two powertrain options: 1.2-litre, four-cylinder K Series petrol engine which produces 84 bhp and the 1.3-litre, DDiS diesel unit that delivers a maximum power of 75 bhp. The Ritz comes with Drive-by-wire technology in both petrol and diesel variants.
This along with the 32-bit Engine Management System provides faster signal processing and quick response. Maruti Suzuki India has seen that the Ritz, which was introduced last year, has done well in the Indian Market and with the limited edition version of the car, they are certainly cashing in on the domestic response.
