Maruti has begun the year on a good note by launching its latest product the Celerio hatchback. The car launched at the Auto Expo has taken the market by storm and the good news for the manufacturer is that the car is exceedingly popular among small car buyers. However, for buyers who want one, it is not so, as it commands a long waiting period.
Last week, the waiting period for the Celerio with AMT had gone up by seven-eight months which was earlier reported to be six months.
R C Bhargava, chairman of Maruti Suzuki India says, you are likely to get thedelivery only next year.
If this statement is anything to go by, it’s proof of how much the new small car from Maruti is sought after. Maruti dealers have reported the Automated Manual Transmission (AMT) variant is in high demand and is one of the factors that has drawn in the masses. It is also reported that customers are willing to pay a premium to get the car and some have cancelled the bookings owing to the long waiting period. Five to six percent cancellations were reported by dealers.
The increased waiting period for the Celerio AMT is also down to the fact that the system is supplied by Magnetti Mareli of Italy which has had tough time making enough. Although, the waiting period might ease up once Magnetti Mareli starts making the AMT in Manesar.
Source: ACI