At Rs 4.45 lakh,(ex-showroom Delhi) the Mahindra KUV100 is an extremely unusual competitor to the likes of Maruti Suzuki Swift and Hyundai Grand i10 in the hatchback segment. Mahindra is positioning it as an alternative in the sub-four segment to the hatchbacks and compact sedans. Looking at the overall dimensions, we would ideally not want to call it an SUV; however, since looks are subjective, here is a detailed gallery of the exterior, so that you can decide for yourself.
With the length of 3,675mm, the KUV100 is actually shorter than the conventional hatchbacks. However, it is much wider and taller at 1,715mm and 1,665mm, which works in its favour.
The front deign seems to be inspired from their Korean brand SsangYong. The wrap-around headlamps look sleek with an unqiue design that extends all the way to the A-pillar.
The KUV100 should have a solid street presence with this design, which is further complimented by the LED DRLs and larger bumper in the front with a bash plate.
It has a butch stance courtesy the flared wheel arches. It is this bit that actually makes it look like an SUV, although the roofline is still very much of a hatchback.
From the side angle, the KUV doesn’t look as great. The tyres are puny and the length isn’t proportional to the overall SUVish image that it creates from the front.
There are still a few nice touches here. The rear door handle is on the C-pillar like in the Beat. Plus the creases on the side are restricted to the quarter panels in line with the size of the car.
At the back, things are relatively simple and I prefer it that way. The horizontal tail lamps look great, also, the small roof spoiler gives it bit of a sporty feel.
The Mahindra KUV100 doesn’t look like a B-Segment car. But with that sort of pricing, this is definitely is an option for the Maruti and Hyundai hatchbacks, especially if you are looking for something more SUVish.
Pictures: Kapil Angane