Land Rover's partnership with the International Federation of Red Cross and Red Crescent Societies (IFRC) is supporting World AIDS Day on 1 December 2011. The partnership forms part of an integrated approach to sustainability and the IFRC is one of Land Rover's six Global Humanitarian & Conservation Partners within Land Rovers Our Planet.
In 2010, the IFRC and Land Rover launched a three-year partnership entitled 'Reaching Vulnerable People Around the World'. Amongst numerous global projects, the initiative provides support for the Red Cross HIV programmes in South Africa, China and the Netherlands.
