Honda hit a major landmark as it reached the 100 million unit target in cumulative global automobile production. With production starting as early as 1963, Honda started off with the T360 mini-truck, Honda’s first mass-production model, at Saitama Factory 1. Since then Honda has been increasing its cumulative production volume while enhancing the product lineup, with key global models including Civic, Accord, CR-V and Fit enjoyed by customers all around the world. Further, regional models have been developed to accommodate the unique characteristics of the regions where each model is sold.
In order to increase international competitiveness, Honda entered overseas markets on its own and began production of Accord in Ohio, in the U.S. in 1982, which became Honda’s first automobile production by its own local subsidiary outside of Japan. This Accord became the first passenger car produced in the U.S. by a Japanese automaker. Honda has expanded its automobile production operations to different regions of the world including Asia, Europe, South America and China. In recent years, Honda has been pursuing the establishment of a flexible and mutually complementary production system which utilizes Honda’s 34 automobile production operations in 18 countries and territories. Through these initiatives, Honda reached the 10 crore-unit milestone in cumulative automobile production in September 2016, the 54th year since the company started automobile production.
