GP Petroleums has formed a strategic partnership with Repsol to manufacture and market Repsol’s comprehensive line of premium quality lubricants across India.
With this, GP Petroleums, which has a strong presence in the industrial lubricants with its flagship brand IPOL, will now go ahead with a new aggressive marketing strategy in the automotive segment.
Repsol’s products come with features that will cater to the newly emerging premium and top- end segment across markets in the country. IPOL has been present in India for over four decades and has established itself as one of the well accepted industrial lubricant brands. GP Petroleums has well equipped manufacturing facilities with hi-tech blending facility, quality-control test labs and automated filling and packaging stations. The group’s in-house base oil storage facility of 17,000 KL is one of the largest in the Indian industry which uses cutting edge remote sensing technology to accurately measure and control the storage volumes. It has an annual production capacity of 80,000 KL.
“We see the Indian market to have great potential. India will be a very important market for us and this tie-up will help us expand our footprints in this ever growing economy. Partnering with GP Petroleums Ltd, a brand with strong presence in the Indian lubricant market, has given us a first-hand advantage in this sector. With our strengths together, we extend our capabilities to globally distribute a wider variety of products,” said Orlando Carbo, lubricants director, Repsol.