General Motors India has registered a sales growth of 34% in August 2010, compared to the corresponding period last year. It sold 7941 units in August 2010 against 5939 units in August 2009. The August 2010 sales comprised 2481 units of the Chevrolet Spark, 2475 units of Chevrolet Beat, 1438 units of the Chevrolet Tavera, 724 units of the Chevrolet Cruze, 325 Units of Chevrolet Aveo, 240 units of Chevrolet Aveo U-VA, 176 units of the Chevrolet Captiva and 82 units of Chevrolet Optra.
The increase in the sales was primarily driven by the response to Chevrolet Beat, Cruze and Spark. Commenting on the performance, Mr. P. Balendran, Vice President, GM India said, "We are excited by the continued overwhelming response to Chevrolet Beat, Spark and Cruze. Introduction of best-in-segment cars from the 300 series, increase in customer outreach through distribution network, our unique value proposition like Chevrolet Cashless Ownership offer and our promise to deliver quality and performance are the factors that have led to the impressive sales."
The Chevrolet Spark and the Beat demonstrate next generation styling and it might just be the reason why it has struck a chord with the young crowd in India. GM has been working on alternate fuels and we sure hope that the Beat Diesel and the LPG versions are launched soon.
