CarWale
    AD

    Ford to launch three new cars in India over the next two years

    Authors Image

    Ranjan R. Bhat

    14,443 Views
    Ford to launch three new cars in India over the next two years

    Back in 2010, when India’s auto industry was growing at 30 per cent, Ford had announced that it will launch up to eight new models here over the next few years. But now, it has been revealed that Ford has cut down on its product launches in India, owing to the slowdown its sales have been facing. While three models have gone on sale since 2010, the American manufacturer will be launching only three more models over the next two years. 

    Ford has managed to show a positive growth since the past few months, though the credit entirely goes to its compact SUV, the EcoSport. While the demand for the rest of its line-up has been pretty decent, it seems that the numbers are not good enough to convince Ford to introduce more vehicles in the Indian car market. 

    Speaking about the issue, a Ford spokesperson said: “The pace of product introductions has to be in tune with market needs and business conditions. Over the last 18 months, the Indian automobile industry has continued to see challenging times. In relation, we have also been adjusting our plans to review the pace of our product introduction to ensure more focused products get introduced in India at an appropriate time.”

    Earlier this year, after its international reveal, rumours had suggested that the new Ford Mustang would go on sale in India soon. But now according to sources, the launch has been pushed back by two years. 

    At the 2014 Delhi Auto Expo, Ford had unveiled the Figo concept sedan, a sub-four metre sedan. The Figo sedan will be positioned in the lucrative compact sedan segment, which has seen an unprecedented growth over the past few months. Besides the Figo sedan, Ford will also launch the new Figo hatchback and the new Endeavour over the course of the next two years. Ford will be pinning its hopes on these products to help boost its volumes in the country. Success of these three cars will be critical for Ford as their performance will dictate the company’s future plans for India. 

    “As business conditions improve in the long term, we are simultaneously studying the feasibility of a couple of more projects beyond 2015, in line with the emergence of new segments and consumer trends. It’s, however, too early to discuss specifics about the product introduction strategy,” the Ford spokesperson added.

     

    Related News

    Popular News

    Recent News

    Ford Aspire [2015-2018] Gallery

    • images
    • videos

    Featured Cars

    • COMPACT SEDANS
    • JUST LAUNCHED
    • Upcoming
    Honda Amaze
    Honda Amaze
    Rs. 7.23 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Hyundai Aura
    Hyundai Aura
    Rs. 6.49 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Maruti Suzuki Dzire
    Maruti Dzire
    Rs. 6.56 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Tata Tigor
    Tata Tigor
    Rs. 6.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Tata Tigor EV
    Tata Tigor EV
    Rs. 12.49 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz AMG G-Class
    Mercedes-Benz AMG G-Class
    Rs. 3.60 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    22nd OCT
    Volvo EX40
    Volvo EX40
    Rs. 56.10 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz E-Class
    Mercedes-Benz E-Class
    Rs. 78.50 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BYD eMax 7
    BYD eMax 7
    Rs. 26.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Nissan Magnite
    Nissan Magnite
    Rs. 6.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Kia Carnival
    Kia Carnival
    Rs. 63.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Kia EV9
    Kia EV9
    Rs. 1.30 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    Citroen Aircross
    Citroen Aircross
    Rs. 8.49 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Maruti Suzuki Dzire 2024
    LAUNCHING SOON
    Nov 2024
    Maruti Dzire 2024

    Rs. 7.00 - 10.00 LakhEstimated Price

    11th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mercedes-Benz AMG C 63 S E-Performance
    LAUNCHING SOON
    Nov 2024
    Mercedes-Benz AMG C 63 S E-Performance

    Rs. 2.00 - 2.10 CroreEstimated Price

    12th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mahindra XUV.e8
    Mahindra XUV.e8

    Rs. 21.00 - 30.00 LakhEstimated Price

    26th Nov 2024Unveil Date

    Get Launch Alert on WhatsApp

    Skoda Kylaq
    Skoda Kylaq

    Rs. 8.00 - 12.00 LakhEstimated Price

    6th Nov 2024Unveil Date

    Get Launch Alert on WhatsApp

    Audi Q6 e-tron
    Audi Q6 e-tron

    Rs. 1.00 - 1.10 CroreEstimated Price

    Dec 2024 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    Mercedes-Benz G-Class with EQ Power
    Mercedes-Benz G-Class with EQ Power

    Rs. 3.04 - 5.00 CroreEstimated Price

    Dec 2024 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    Honda New Amaze
    Honda New Amaze

    Rs. 7.50 - 10.00 LakhEstimated Price

    Dec 2024 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    BMW New X3
    BMW New X3

    Rs. 65.00 - 70.00 LakhEstimated Price

    Jan 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    AD

    Ford Aspire [2015-2018] Price in India

    CityOn-Road Prices
    MumbaiRs. 6.87 Lakh
    BangaloreRs. 7.10 Lakh
    DelhiRs. 6.45 Lakh
    PuneRs. 6.74 Lakh
    HyderabadRs. 6.91 Lakh
    AhmedabadRs. 6.54 Lakh
    ChennaiRs. 6.66 Lakh
    KolkataRs. 6.59 Lakh
    ChandigarhRs. 6.49 Lakh

    Popular Videos

    2019 Ford Endeavour Pros and Cons
    youtube-icon
    2019 Ford Endeavour Pros and Cons
    By CarWale Team26 Mar 2019
    118602 Views
    1023 Likes
    Mail Image
    Sign up for our Newsletter
    Get all the latest updates from the automobile universe
    • Home
    • News
    • Ford to launch three new cars in India over the next two years