Ford India has introduced a new ‘Black Edition’ model of its popular compact SUV , the EcoSport, at Rs 8.58 lakh (ex-showroom Delhi). Owing to rising competition from the Maruti Vitara Brezza, Ford is hoping this variant will help them garner a larger audience.
The Ford EcoSport ‘Black Edition’ will be available in three variants - Trend+, Titanium & Titanium+ and three powertrains - Ford’s trusted 1.5-litre TiVCT petrol engine with both manual and automatic options, the 1.5-litreTDCi diesel engine as well as the globally-acclaimed 1.0-litre EcoBoost petrol engine. The Black Edition will offer stealthy all-black exteriors including a black grille, black moulded headlamps, 16-inch black alloy wheels, black mirror covers, black fog lamp bezel, black roof rails and Roof cross bars. Prices for this variant will start at Rs 8.58 lakh (ex-showroom Delhi).
Anurag Mehrotra, executive director Marketing, Sales & Service at Ford India said, “Besides an outstanding value for money proposition, the Ford EcoSport continues to be admired for its impressive, head-turning design. The new ‘Black Edition’ accentuates EcoSport’s bold design, giving the compact SUV an even more striking look and a substantial road presence.”
Prices for the ‘Black Edition’ (ex-showroom Delhi)
1.5L TiVCT Titanium M/T – Rs 8,74,800
1.5L TiVCT Titanium A/T – Rs 9,79,800
1.0L EcoBoost Trend+ - Rs 8,58,500
1.0L EcoBoost Titanium+ - Rs 9,63,300
1.5L TDCi Trend+ - Rs 8,88,500
1.5L TDCi Titanium – Rs 9,34,800
1.5L TDCi Titanium+ - Rs 9,93,300