This quarter, America-based carmaker, Ford has sold 11,805 vehicles in combined domestic wholesales and exports in March, up 57 per cent from 7,499 vehicles in the same period last year. The share of the domestic sales stood at 6,356 units in March bringing the tally up to 21 per cent up from 5, 271 units last year.
Ford India exports continued to be strong, at 5,449 vehicles in March, up from 2,228 units last year. In January the company had registered a three per cent growth despite a sluggish economy. Only fit that the company is advancing cautiously this year. Vinay Piparsania, executive director of Marketing, Sales and service Ford India said, “Cautious is how we should define the first quarter of 2014. The excise duty reduction has definitely been a positive step. As India gets set to vote, we look forward to such industry-friendly initiatives being sustained to support the important automotive sector.”
“Ford is confident of playing a significant part in the next phase of growth in India’s automotive industry,” Piparsania added. “We are thrilled with the response to our vehicles. As a mark of growing favourability amongst customers, it is a matter of pride to see a Ford vehicle become India’s Most Awarded Vehicle Ever yet again.”