Ford India sold 8,773 units in the domestic market last month with a jump of 55 per cent compared to 5,661 units sold in November 2014. Even the exports improved by 19 per cent, as the American carmaker dispatched 8,416 units overseas.
Overall, the numbers are looking positive for Ford with total sales of 17,189 units. The launch of the Figo Aspire sedan and the new Figo hatchback have pushed the numbers, along with the updated EcoSport with 100bhp engine. Further the company will launch the new Endeavour in the premium seven-seater segment at the 2016 Auto Expo, to bolster the India line-up.
Commenting on the sales numbers, Ford India Executive Director Marketing, Sales and Service Anurag Mehrotra said, "Our product-led transformation strategy is paying dividends as Ford has outpaced the industry growth yet again.”