In a bid to earn some brownie points with their customer base, Fiat India has announced that for this winter, they will be providing basic check-up of their cars, Linea and Punto, for free. Apart from this they will be providing discounts on various other jobs as well. The discount is applicable to labour, car spares and other accessories.
This three-day check-up camp will be held at all Fiat dealerships in India and will be held from November 28 to 30. Customers can get their car examined at the Fiat workshop close to their homes. This basic camp comprises of an extensive 74 point check-up and car wash for free. For any other major work on the car, Fiat will offer 20 percent discount on labour and 10 percent discount on the car’s spare parts. For additional accessories and other merchandise a discount of 10 percent will be given as well.
Fiat India is doing its best to appease its customers in India. It has recently inaugrated many new dealerships across the country in order to cater to the existing customers and prospective buyers. This will also help in selling the newly launched Absolute edition of the Linea and Punto.The prompt after sales service, an issue it has been struggling with for a long time, could win back trust for the automaker.
Nagesh Basavanahalli, President and Managing Director, Fiat India said, “FIAT India is rapidly taking strides to reach out to incumbent and prospective customers. The winter check-up camps are an effective way to connect with our existing customer base of over two lakh and reiterate our commitment to them. Through the check- up camps, we will replicate FIAT’s global standards in after sales service in India.We have seen a very positive response to the check-up camps that were concentrated in select cities a few weeks ago and have therefore decided to launch winter camps keeping the changing weather in mind.”