CarWale
    AD

    Emerging markets will play a major role in Hyundai’s global EV strategy

    Authors Image

    Gajanan Kashikar

    8,986 Views
    Emerging markets will play a major role in Hyundai’s global EV strategy

    Hyundai has outlined a roadmap of its global electric vehicle strategy which includes electrification and expansion of its current offering while introducing new electric cars in the global markets utilising one common platform. This plan also includes emerging markets, namely, India and Indonesia. The automaker now wants to enhance competitiveness with a versatile product line-up. It aims to have over twelve electric cars in the inventory and a target of selling 560,000 models by 2025.

    Hyundai New Kona Engine Shot

    The carmaker will utilise a new scalable wheelbase Electric-Global modular platform (E-GMP) across its line-up until 2025. It can be used to make sedans, SUVs and hatchbacks too. Besides, this architecture has a claimed range of 500km. Hyundai has already begun using this battery-only electric vehicle architecture in the recently revealed Ioniq 5. Additionally, there will be the Ioniq 6 sedan in 2022. Moreover, Hyundai’s luxury arm Genesis also intends to reveal a pure electric vehicle next year.

    Hyundai New Kona Right Front Three Quarter

    On the other hand, Hyundai says it will prepare for the mass production of solid-state batteries in 2027. The solid-state battery claims better energy density, and it is said to increase an EV range by almost double-digit and it is also argued to enable more energy storage. Meanwhile, BMW is also planning to showcase a solid-state battery prototype by 2025 and there is said to be a production-ready version in 2030.

    The Indian automobile market is the fourth largest in the world, however, it is still considered as one of the emerging markets for electric vehicles. Hyundai intends to target emerging markets through its global EV strategy, especially India, Indonesia, Malaysia etc. Besides, the automaker already sells the Kona electric in India and the car comes with a home charging kit too.

    Hyundai New Kona Left Side View

    To become successful in emerging markets, Hyundai intends to expand its line-up of electric cars, and also wants to grow the domestic fast-charging network. To control the cost of electric vehicles and keep the prices lower than competitors, Hyundai will ponder manufacturing key components in the emerging markets, in particular India as the brand is said to focus on affordable EV models for such markets. Furthermore, SUVs are gaining popularity in India and Hyundai is leading most of the segments. Hence the E-GMP has the potential to accommodate any car type, the existing Venue and Creta probably be turned into pure EVs.

    However, everything would depend upon market and government policy. Although the company is aiming to target some emerging markets, it does not have a clear plan. The automaker is to observe the market situation, trend and government policy to decide whether to launch an electric car. 

    Related News

    Popular News

    Recent News

    Hyundai New Kona Gallery

    • images
    • videos

    Featured Cars

    • SUVS
    • JUST LAUNCHED
    • Upcoming
    Tata Curvv
    Tata Curvv
    Rs. 9.99 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mahindra Thar Roxx
    Mahindra Thar Roxx
    Rs. 12.99 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Hyundai Creta
    Hyundai Creta
    Rs. 11.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Toyota Urban Cruiser Hyryder
    Toyota Urban Cruiser Hyryder
    Rs. 11.14 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mahindra Scorpio N
    Mahindra Scorpio N
    Rs. 13.85 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Maruti Suzuki Grand Vitara
    Maruti Grand Vitara
    Rs. 10.87 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mahindra XUV700
    Mahindra XUV700
    Rs. 13.99 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Kia Seltos
    Kia Seltos
    Rs. 10.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BMW M5
    BMW M5
    Rs. 1.99 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    21st NOV
    Mercedes-Benz AMG C 63 S E Performance
    Mercedes-Benz AMG C 63 S E Performance
    Rs. 1.95 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    12th NOV
    Maruti Suzuki Dzire
    Maruti Dzire
    Rs. 6.79 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    11th NOV
    Skoda Kylaq
    Skoda Kylaq
    Rs. 7.89 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    6th NOV
    Mercedes-Benz AMG G-Class
    Mercedes-Benz AMG G-Class
    Rs. 3.60 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz E-Class
    Mercedes-Benz E-Class
    Rs. 78.50 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Volvo EX40
    Volvo EX40
    Rs. 56.10 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BYD eMax 7
    BYD eMax 7
    Rs. 26.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Audi Q7 facelift
    LAUNCHING SOON
    Nov 2024
    Audi Q7 facelift

    Rs. 89.00 - 98.00 LakhEstimated Price

    28th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mahindra BE 6e
    Mahindra BE 6e

    Rs. 17.00 - 21.00 LakhEstimated Price

    26th Nov 2024Unveil Date

    Get Launch Alert on WhatsApp

    Mahindra XEV 9e
    Mahindra XEV 9e

    Rs. 50.00 - 52.00 LakhEstimated Price

    26th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Honda Amaze 2024
    LAUNCHING SOON
    Dec 2024
    Honda Amaze 2024

    Rs. 7.50 - 10.00 LakhEstimated Price

    4th Dec 2024Expected Launch

    Get Launch Alert on WhatsApp

    Toyota Camry 2024
    Toyota Camry 2024

    Rs. 45.00 - 55.00 LakhEstimated Price

    11th Dec 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mahindra XUV.e8
    Mahindra XUV.e8

    Rs. 21.00 - 30.00 LakhEstimated Price

    Dec 2024 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    BMW New X3
    BMW New X3

    Rs. 65.00 - 70.00 LakhEstimated Price

    Jan 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    Hyundai Creta EV
    Hyundai Creta EV

    Rs. 22.00 - 26.00 LakhEstimated Price

    Jan 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    AD
    • hyundai-cars
    • other brands
    Hyundai Creta
    Hyundai Creta
    Rs. 11.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Hyundai Verna
    Hyundai Verna
    Rs. 11.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Hyundai Venue
    Hyundai Venue
    Rs. 7.94 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city

    Popular Videos

    Mail Image
    Sign up for our Newsletter
    Get all the latest updates from CarWale
    • Home
    • News
    • Emerging markets will play a major role in Hyundai’s global EV strategy