The festive season is just around a month away and as is the ritual, automakers are now coming up with a host of benefits to lure customers into their showrooms and improve their sales. Datsun, for one, has kicked off the celebrations this season with special offers on the GO hatchback.
The range of offers include an exchange benefit of up to Rs 20,000, insurance support worth Rs 4,000, free extended warranty worth Rs 4,000 and an additional discount of Rs 10,000. The benefits are applicable on D, D1 & A variants of the Datsun GO. The brand has announced that customers will be able to claim the benefits till October 31, 2014.
Making the announcement, Ajay Raghuvanshi, Vice President – Sales, Marketing & Dealer Development. Nissan Group of India said, “Festive season in India is not just a time for celebrations but also an auspicious period for new beginnings. This makes it a perfect time for people to bring home a new car.”
Launched in March this year, the GO hatchback is Datsun’s first ever offering post the brand’s revival after a period of 30 years. The vehicle has been designed keeping affordability and ease of use in mind. At present, it is doing fairly well in a segment which includes heavy weights such as the Hyundai Eon and the Maruti Suzuki Alto K10. Now with the added benefits of up to Rs 38,000, Datsun has raised its value proposition even further.