Audi India will hike the price of all its vehicles by up to five per cent with effect from the first of January 2013. The German automaker has attributed the hike to increasing input costs and drop in the value of the Rupee.
Speaking on the hike, Michael Perschke, director Audi India, said "The overall market scenario is challenging. The rise in input cost, depreciating rupee as well as continuous increase in fuel prices has made us re-evaluate our pricing strategy in India and increase the prices of the entire range."
Audi is one of the many manufacturers in India who import crucial components like engines and drivetrains for most of their vehicles and it is obvious that the fluctuations have hit them hard.
