Audi has been vying to get the rights to the names Q2 and Q4 for Europe, for years. With the copyrights being owned by Fiat Chrysler Automobiles, getting them was not going to be easy. Audi, at the NAIAS in Detroit, have declared that Fiat has agreed to let Audi use the trademarks for Europe paving the way for two new Audis to come in to the market.
The Audi Q2 will be a five-seater crossover built for cities, most likely to compete with the Mercedes GLA and the BMW X1. The Audi Q4, is going to be a coupe, something that will compete with the Mercedes GLC Coupe and the BMW X4. Audi now has the rights for names from Q1 to Q9 all across the globe.
While it may not come as a surprise to industry experts that no money changed hands, Audi has not commented on what it had to part with for the barter of names. Meanwhile, Audi has also acquired the SQ badges from SQ1 to SQ9 keeping the hopes of performance enthusiasts alive.
Audi currently sells the Q3, Q5 and the Q7 SUVs in India and looking at the way Mercedes is expanding their SUV portfolio, we think the German manufacturer would want to get the new SUVs here very soon.
