Mercedes-Benz inaugurates its 66th dealership in India

Mercedes-Benz India recently inaugurated a new dealership in Nashik, Maharashtra. This is the 66th dealership the German carmaker has opened in our country.

Indisch Motoren is located at A-22, MIDC, Ambad, Nashik and is a 3-S facility that took the company eight months to build with an investment of Rs 10 crore. Exclusively for the customers of Nashik, this dealership is spread across 54,000 sq. ft. and includes a showroom and a service area as well. The display area can showcase 11 cars at a time, while 14 cars can be serviced at the workshop at the same time. There will be an exclusive Mercedes Cafe apart from the customer lounge and accessories display area.

Eberhard Kern, Managing Director and CEO, Mercedes-Benz India, said, "2014 has been an exciting year for us with world class products launches and an aggressive network expansion. We planned to inaugurate 14 new outlets this year and continue to have the densest network in the country, for any luxury car maker. Inauguration of Indisch Motoren underlines our commitment for our growing customer base in emerging markets like Nashik, which will be key growth drivers in the long-term for the brand."

Mercedes-Benz has gone on a spree of launching cars in the Indian market. They still have a lot of new products in the pipeline which will soon be launched here. The new C-Class will be launched on November 25, while the CLA-Class is due for a launch in early 2015. To cater to the demand of their new products the German manufacturer plans to increase their dealer network and extend their services across the country. This new facility being the 66th in India, it is also the 13th outlet in Maharashtra and the highest number for any luxury carmaker in our country.

First Drive: Mercedes-Benz C-Class