CarWale
    AD

    Mercedes-Benz starts local assembly of the new S-Class; Prices slashed to Rs 1.38 crore

    Authors Image

    Ranjan R. Bhat

    5,230 Views
    Mercedes-Benz starts local assembly of the new S-Class; Prices slashed to Rs 1.38 crore

    Mercedes-Benz has announced that it has started the local assembly of the W222 S-Class at its manufacturing facility in Chakan, Pune. The new batch of these locally assembled cars will also get the benefit of lowered prices and the S500 is now priced at Rs 1.36 crore (ex-showroom Mumbai) as opposed to the launch price of Rs 1.62 crore (ex-showroom Mumbai). Besides this, Mercedes-Benz has also announced a new ‘Chauffeur Training Program’ for chauffeurs of its new S-Class customers to train them on their soft skills and make them aware of the car’s features.

    2014 S-Class

    Merecedes-Benz has made this move due to the strong demand for the new CBU S-Class after they managed to sell out their initial inventory of 125 units in just 16 days after the car’s launch. The German manufacturer has started accepting bookings for the S500 and the deliveries of the new batch will commence from June.

    2014 S-Class

    Eberhard Kern, Managing Director & CEO, Mercedes-Benz India said, “The S-Class truly embodies our DNA and aspiration of ‘the best or nothing’ in every aspect. We are delighted to manufacture the new S-Class at our state-of-the art production facility in Chakan, Pune. This reiterates our commitment to bring world class manufacturing facilities in India to support our growth in the luxury automotive business.”

    2014 S-Class

    The Chauffeur Training Program is a 21 module unique multilingual course for chauffeurs of S-Class across India. This course is designed to train the chauffeurs to drive the new S-Class with ease and properly utilise the luxury features of the car for the benefit of its owners. The program also focuses on imparting skills like soft spoken skills, etiquette and safety to the drivers. Speaking about the program, Mr. Kern further added, “It is also our constant endeavor to incorporate our brand promise and drive excellence in every aspect of our business and customer engagement. The unique multilingual chauffeur training program is one such initiative specially designed for our discerning S-Class customers in India, which will enable our customers to truly enjoy the epitome of luxury on wheels.”

     2014 S-Class

    High-end luxury cars have always been Mercedes-Benz’s forte and with the new S-Class, the company has made its point again. Despite the high price tag, the new S-Class is quite a hit in the country, and with the lowered price tag, Mercedes-Benz has made the package even more attractive. India has emerged as an important market for the Stuttgart-based manufacturer and it achieved a growth of 32.5 per cent for 2013. With its ‘Year of Excellence’ strategy, Mercedes-Benz is hoping to keep breaching the records and overtake Audi as the best-selling luxury car marquee in India.

    Related News

    Popular News

    Recent News

    Mercedes-Benz S-Class [2014-2018] Gallery

    Featured Cars

    • SEDANS
    • JUST LAUNCHED
    • Upcoming
    BMW M5
    BMW M5
    Rs. 1.99 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    21st NOV
    Hyundai Verna
    Hyundai Verna
    Rs. 11.00 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Skoda Slavia
    Skoda Slavia
    Rs. 10.49 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Volkswagen Virtus
    Volkswagen Virtus
    Rs. 11.56 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Honda City
    Honda City
    Rs. 11.86 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BMW 7 Series
    BMW 7 Series
    Rs. 1.82 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz A-Class Limousine
    Mercedes-Benz A-Class Limousine
    Rs. 46.05 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BMW M340i
    BMW M340i
    Rs. 74.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BMW M5
    BMW M5
    Rs. 1.99 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    21st NOV
    Mercedes-Benz AMG C 63 S E Performance
    Mercedes-Benz AMG C 63 S E Performance
    Rs. 1.95 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    12th NOV
    Maruti Suzuki Dzire
    Maruti Dzire
    Rs. 6.79 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    11th NOV
    Skoda Kylaq
    Skoda Kylaq
    Rs. 7.89 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    JUST LAUNCHED
    6th NOV
    Mercedes-Benz AMG G-Class
    Mercedes-Benz AMG G-Class
    Rs. 3.60 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz E-Class
    Mercedes-Benz E-Class
    Rs. 78.50 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Volvo EX40
    Volvo EX40
    Rs. 56.10 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    BYD eMax 7
    BYD eMax 7
    Rs. 26.90 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Audi Q7 facelift
    LAUNCHING SOON
    Nov 2024
    Audi Q7 facelift

    Rs. 89.00 - 98.00 LakhEstimated Price

    28th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mahindra XEV 9e
    Mahindra XEV 9e

    Rs. 50.00 - 52.00 LakhEstimated Price

    26th Nov 2024Expected Launch

    Get Launch Alert on WhatsApp

    Mahindra BE 6e
    Mahindra BE 6e

    Rs. 17.00 - 21.00 LakhEstimated Price

    26th Nov 2024Unveil Date

    Get Launch Alert on WhatsApp

    Honda Amaze 2024
    LAUNCHING SOON
    Dec 2024
    Honda Amaze 2024

    Rs. 7.50 - 10.00 LakhEstimated Price

    4th Dec 2024Expected Launch

    Get Launch Alert on WhatsApp

    Toyota Camry 2024
    Toyota Camry 2024

    Rs. 45.00 - 55.00 LakhEstimated Price

    11th Dec 2024Expected Launch

    Get Launch Alert on WhatsApp

    BMW New X3
    BMW New X3

    Rs. 65.00 - 70.00 LakhEstimated Price

    Jan 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    Hyundai Creta EV
    Hyundai Creta EV

    Rs. 22.00 - 26.00 LakhEstimated Price

    Jan 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    Tata Punch facelift
    Tata Punch facelift

    Rs. 6.00 - 11.00 LakhEstimated Price

    Feb 2025 (Tentative)Expected Launch

    Get Launch Alert on WhatsApp

    AD
    • mercedes-benz-cars
    • other brands
    Mercedes-Benz G-Class
    Mercedes-Benz G-Class
    Rs. 2.55 Croreonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz A-Class Limousine
    Mercedes-Benz A-Class Limousine
    Rs. 46.05 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city
    Mercedes-Benz C-Class
    Mercedes-Benz C-Class
    Rs. 61.85 Lakhonwards
    Avg. Ex-Showroom price
    Show price in my city

    Mercedes-Benz S-Class [2014-2018] Price in India

    CityOn-Road Prices
    MumbaiRs. 1.41 Crore
    BangaloreRs. 1.49 Crore
    DelhiRs. 1.39 Crore
    PuneRs. 1.44 Crore
    HyderabadRs. 1.43 Crore
    AhmedabadRs. 1.35 Crore
    ChennaiRs. 1.43 Crore
    KolkataRs. 1.31 Crore
    ChandigarhRs. 1.34 Crore

    Popular Videos

    Mail Image
    Sign up for our Newsletter
    Get all the latest updates from CarWale
    • Home
    • News
    • Mercedes-Benz starts local assembly of the new S-Class; Prices slashed to Rs 1.38 crore